Writing is about Depth, Not Reach

I’ve been writing online for about 3 years under the name Path To Manliness. 67,000 people follow me on Twitter. I’m a prolific writer and a prolific reader. The two go hand in hand. And as I watch writers come and go, those who fail have one thing in common. Their main purpose for writing is to reach more people.

Writing isn’t about reaching as many people as possible. It’s about self-discovery.

This is where most people go wrong. Many will strive for going viral.

Viral content is overrated.